Pollster George Gallup Jr. had this to say about Bible usage:

“Americans revere the Bible—but, by and large, they don’t read it.”

Why? Tyndale House Publishers ran a survey and found that people in this country don’t read the Bible because: (1) they’re too busy – 64%; and (2) it’s too confusing and hard to understand – 80%.

Hopefully What He Said, in its size and page layout, will help addresses these two concerns.